A taste of colour - campaign

A seasonal favourite for all Nespresso lovers, Nespresso Variations is a limited edition release of three sumptuous flavours; Dark Chocolate, Vanilla Blossom and Cherry. We won the business in a pitch after creating an idea that would launch the year’s Variations globally across a multitude of media channels. The idea highlighted the appealing names of this year’s Variations, with the line ‘A taste of colour’, while visually, Nespresso’s famous coloured caps come alive in the form of gourmand delights of the same name and colour.

- Variations 2012 -